Talk Back: Challenger Exterior Colors – The Perfect Canvas for Personalization

By Jim Parker

Senior Manager, Color and Trim Studio
Well, as Sr. Manager of the Chrysler Color and Trim Studio, it is exciting to read all of the comments about how important exterior color is to the new Dodge Challenger. I couldn’t agree more! Though I’m not at liberty yet to share with you specifics […]

New Poll Coming: Which MOPAR Color is Your Fav?

Quick question for you Dodge blog readers to chew on for the weekend…In the wake of the B5 Blue #43 2008 Challenger SRT8 sale, we’ve got colors on the brain. So we’re looking for some feedback on the classic MOPAR colors…which would you like to see in our next poll? Drop ‘em in the comment […]

It’s On: The 2008 Dodge Challenger SRT8 Official Releases

All you can handle, dear readers…intro here, full details after the jump (specs are at the very end):
PRESS RELEASE
The Ultimate Modern American Muscle Coupe
All-New 2008 Dodge Challenger SRT8®
♣ Iconic Dodge muscle car returns after a 35-year absence
♣ Design stays true to Challenger heritage while delivering a host of modern amenities and “race inspired, street legal” […]

True Blue: #43 Challenger Auction Site Awaiting Bids For Charity

With the World Debut date so close (For those unfamiliar, World Debut = First auto show where the 2008 Dodge Challenger SRT8 will be…anywhere…in the world) we’re getting antsy around the office. We’ve seen so much action with this vehicle and soon, it will all be a reality. From concept to production model in scarcely […]

Color Guru Responds to Viper Poll Results

After 1,500 votes, Snake Skin Green won our poll of the 2008 Viper colors. For full results, click the “read more” link below. Here are thoughts on your vote from the man at Dodge who is in the guru of color design and selection. — RLD
By Jim Parker
Sr. Manager - Chrysler Product Design Office Color […]

Chicagoans Jump Cabs, Climb Walls, Gawk at Challenger (& Make a Mean Hot Dog)

CHICAGO — After running more than 12 miles, climbing football stadium stairs, jumping jersey barriers, leaping over Marine Hurdles, negotiating a scaffolding maze and scaling a wall, you’d think the several thousand folks at the Men’s Health Chicago Urbanathlon would be about ready to call it a day. But a gleaming orange paint job inspired […]

Mail Call! A Few Answers For You, Challenger Info Coming

One of the goals of Red Letter is to offer readers the opportunity to ask honest questions and get honest answers from Dodge. And we’ve been hit by dozens of questions in the past days that we’re circulating for answers. Some might take a while, but hey, we want to make sure that your questions […]