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Wild Colors Live On… Introducing Furious Fuchsia!

Debuting at the 2010 Chicago Auto Show, Dodge celebrates the memory of one of the wildest OEM paint codes in history and the 40th birthday of the fearsome Challenger with the addition of “Furious Fuchsia” to the ordering sheet. Significantly darker (though no less ostentatious) than the original hue, Furious Fuchsia calls upon the rich [...]

The 10 Best Movie Performances Ever (by a Dodge)

In this season of Golden Globes, SAG awards, and Oscars, we couldn’t help but wonder: Where’s the recognition for the real hard-working actors in many movies: the cars? They dominate the screen, they propel the action, they do all their own stunts — and, let’s face it, they often turn in a more nuanced performance [...]

The Dodge Life Store Is Now Open for Business!

For all of you who aren’t content to simply wear the Dodge logo on your hood, the brand new Dodge Life store is now open to let you proudly emblazon every aspect of your life with the car brand you love best. We’ve got t-shirts, hoodies, even die-cast cars, with more items being added soon. [...]

Keeping Florida Safe in a Challenger “Ghost”

A new Dodge has joined the force. The Broward County Sheriff’s Department in Ft. Lauderdale, Florida, already well stocked with more than 200 Dodge Chargers, has now added several high-powered Challengers to its law enforcement fleet. For deputy Tom Sheridan, the choice was a no-brainer for the fleet’s Aggressive Driving Enforcement unit: “They’re a full-sized, [...]

Watch the New Viper ACR-X Tear Up the Track

We know you guys are already drooling over the Viper ACR-X, the turn-key spec racer that Dodge debuted in Orlando last week. We hate to torture you further, since the car won’t be available until Spring, but we had a feeling you might want to see some video of it being tested on the track [...]

A Flex of Dodge Muscle at the LA Auto Show

A full line of 2010 Dodge vehicles fills most of the West Hall’s square footage at the LA Auto Show.

Dodge Charger, Challenger, Avenger, Nitro, Grand Caravan, Caliber and Journey models are all here, showcasing their key refinements for 2010. But of course, the Dodge making big news is the Viper SRT, which will have a [...]

Lap of Luxury: The Viper’s Record-Breaking Lap Recap

It was quite a day. For anyone who couldn’t join us for our special live coverage of the 2010 Viper ACR’s first track test at Laguna Seca last week, you missed out on some genuine automotive history outside Monterey, California (but don’t worry, you can take a spin through it here).

Dodge had set out to [...]

5 Key Tips to Keep Your Car Looking Brand New

 Once you get your new car home, the elements (and random dings) can start to take a toll on that beautiful finish. Luckily, outside of wrapping your ride in bubble wrap and always parking it indoors, the main thing you can do to save your car’s paint job also involves saving money: Skip the car [...]

Looking Back at SEMA 2009

We’re still trying to recover from the 2009 SEMA show in Las Vegas last week. Our senses are still tingling from the displays of Mopar powerplant engines, HEMI tools, and chats with real live technicians. And don’t forget the parts! Everything you would ever need to make the strongest, fastest, sexiest custom cars imaginable.

The Mopar [...]

How The ‘69 Daytona Changed NASCAR

From the inception of NASCAR in 1948, GM, Ford, and Chrysler waged an ongoing, full-fledged battle for stock car supremacy. But the war reached fever pitch in the 60s as engineers, designers and even aerospace experts were drafted by the manufacturers to pursue the ultimate racing machine.

“Stock” cars, of course, are just that: cars offered [...]